Wild Studios brought me in to collaborating with the a talented team to help with animation on this exciting project. The brief was to animate the characters, bringing this informative piece to life in a way that was both engaging and accessible.
Using a lighthearted and dynamic animation style, we aimed to make complex topics such as reducing costs and emissions across Great Britain feel clear, digestible, and visually appealing. The friendly character animation added warmth and relatability, ensuring that the message resonated with a wide audience.